This week marks a special ‘flash’ fundraising campaign at Tim Hortons, benefiting charities and community groups in Canada, which were selected by local Tim Hortons restaurant owners. Buy a Smile Cookie and 100 percent of the proceeds goes to charities of their choice…
Smile Cookies are Tim’s famous Chocolate Chunk Cookies that are hand-decorated with pink and blue icing to create a smile. And the Smile Cookie plushie is available again this year, with net proceeds going to the campaign.
What community means
“The annual Smile Cookie campaign is a powerful reminder of what community truly means. For the past 30 years, Tim Hortons restaurant owners, team members, and guests have come together to create real change for people right in their own neighbourhoods,” says Axel Schwan, President of Tim Hortons.
“With nearly 700 local charities and community groups supported this year, the reach of this campaign has never been greater,” Schwan adds. “We encourage everyone to visit their local Tims and join us in making a difference.”
A tradition
The week-long annual Tim Hortons Smile Cookie campaign is marking its 30th anniversary. It’s raised over $151 million since it started, The proceeds support nearly 700 charities and community groups across Canada.
And the funds raised in your community stay in your community.
How to get it
The Smile cookie is waiting for you at your local Tim’s. Just drop in anytime and pick it up. Or order through the Tim’s app for delivery. Bulk orders for Smile Cookies can be placed through an order form at Tim’s restaurants.
~ Maggie J.