PEI Lobster - ©

PEI Fights Back In Lobster Roll Rivalry

Chapter three in what looks to be a long-running rivalry between PEI and New Brunswick has unfolded. In it. PEI reclaims the record for World’s Longest Lobster Roll from the mainland after being outdone last year by a hefty 9.2 m. New Brunswickers are already calling for revenge…

Longest Lobster Roll 2016 - © cbc.caWorld’s Longest lobster Roll in Charlottetown, PEI at the PEI International Shellfish Festival,
this past weekend. Now, all they need is a Guinness Book category…

Here’s another regional destination promo event apparently designed to bring more Lobster lovers to PEI and New Brunswick. I hadn’t heard that Nova Scotia had sucked them all up, but that province does advertise Lobster suppers more than any other destination in their ‘Come to XXXX’ commercials and publications.


PEI recaptured the record this year, in a weekend festival, during which the massive Roll was constructed. And, by all accounts, it was quite a production.

Melanie Giffin of the PEI Fishermen’s Association told reporters,”They say it takes a village to raise a child. Well, I think it takes more than that to build a lobster roll!”

It took 180 volunteers, 20 L of Mayo and mounds of Onion, Celery and Red Pepper donated by growers across the Province. Several Lobster plants donated crates and crates of fresh Lobsters. A Summerside bakery donated the Bread dough and the continuous Roll, longer than a Basketball court, was baked at the Culinary Institute of Canada. When golden brown and slightly crispy, the roll was paraded out to the Charlottetown Event Grounds where it was stuffed and displayed as the centrepiece of PEI International Shellfish Festival this past weekend. After being officially measured, and declared champion, the Roll was devoured by some 400 Festival attendees.

Just one problem…

Giffin admits that the Guinness Book of World Records does not currently have a category for Longest Lobster Roll. But, now, with the inter-provincial rivalry is firmly established, I think it’s just a matter of applying before Guinness gets with the flow.

I just love events like this that get the whole community involved!

~ Maggie J.