Fast Food Week!

It’s Easter, and April Fool’s, both on the same day, this weekend. Time for a special edition of Fast Food Week, featuring Easter specials and April Fool pranks. And, in the midst of all that, some genuine new menu announcements and something Starbuck’s Japan is billing as ‘White Coffee’…

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Menu Madness: Or Is It Desperation?

Naked Breakfast Taco - Detail - © 2017 Taco Bell

We’ve had this discussion before, and it appears the time has come to reiterate the point: Fast Food sector players seem to have come to the point where they’ve given up trying to create truly innovative menu items and are simply recombining existing ingredients into downright silly new dishes…

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Fast Food Week!

Arbys Loaded Gyro Fries - © Foodbeast

Time to kick back for the weekend, and indulge ourselves after another hard week at work. And that means getting up to date on the latest news from the Fast Food Sector. This time, we’ve got a bumper crop of new menu items, freebies from the Ice Cream niche and the return of a really decadent fan fave…

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